BOND+

CREATIVE DIRECTION & BRANDING

Based in Shreveport, Louisiana, Bond+ (pronounced Bond Plus) is a dynamic multi-genre band that blends pop, R&B, rock, and hip-hop into a unique sound. As the Creative Director, I was responsible for shaping the band's visual identity that includes brand aesthetics and logo design to promotional materials and cohesive imagery. My role focused on building a recognizable presence that reflects the band's eclectic sound and creative spirit that stands out amongst other bands in town.

COVER ART
For this series of single covers, I drew influence from the iconic typography and visual style of Britpop bands like Blur, Oasis, and The Verve, infusing each design with a bold, punchy aesthetic that reflects the energy and mood of each track. Every cover was thoughtfully crafted to visually represent the unique character of the song while staying true to the overarching identity of Bond Plus.

Incorporating elements of Bond Plus’ distinctive logos, I explored a range of typography choices that creates a cohesive, yet dynamic visuals, that align with the band's evolving sound. Each cover’s design strikes a balance between modern edge and nostalgic nods to the Britpop era, ensuring the artwork resonates with both old and new fans alike.

FLYERSEach event flyers captures the energy of each event, utalizing bold typography, striking imagery, and dynamic layouts. Drawing from a mix of contemporary and vintage design elements, the flyers evoke a sense of excitement and creativity, setting the tone for the events they represent. Each flyer was meticulously crafted to ensure a visually cohesive experience that resonates with diverse audiences while staying true to the event's unique theme.

MERCHI designed and screenprinted custom t-shirts for Bond+, translating their sound and visual identity into wearable art. Combining bold graphics with a modern aesthetic, each design reflects the band's unique style while offering fans a standout piece of merchandise. From concept to execution, the designs were crafted to seamlessly align with the band's brand while maintaining a cool, streetwear-inspired vibe. The result is a collection that not only speaks to the band's diverse audience but also enhances their visual presence.